Collective Shows West 2026

About Detail Information Event Name Collective Shows West 2026 Shows Combined Swim Collective , Active Collective Winter Dates January 20–21, 2026 Summer Dates July 21–22, 2026 Venue Paséa Hotel & Spa Address 21080 Pacific Coast Highway City Huntington Beach State / Region California Country United States Primary Category from your list Apparel & Clothing Secondary Categories Fashion & Beauty , Wellness, Health & Fitness , Travel & Tourism Event Type B2B Fashion Trade Show , Wholesale Buying Show , Retail Sourcing Event Product Focus Swimwear , Activewear , Athleisure , Resortwear , Beachwear , Accessories Audience Reach National with international brand participation Admission Qualified retailers , media Winter 2026 Exhibitors 123 exhibitors Summer 2026 Exhibitors 150 exhibitors listed in official event map The official Collective Shows site says qualified retailers and media attend free, confirming that the event is fundamentally built around retail buyers meeting brands. 1️⃣ Who attends, BUYERS / ATTENDEES This is a high-quality fashion buyer event because retailer qualification is part of the attendance process. The strongest buyers are: Buyer Type Buyer Quality What they buy Department Store Buyers ⭐⭐⭐⭐⭐ Swimwear , activewear , resortwear , accessories Fashion Retail Chains ⭐⭐⭐⭐⭐ Seasonal collections , private label , new brands Online Fashion Retailers ⭐⭐⭐⭐⭐ Swim , active , athleisure , fashion Swimwear Boutiques ⭐⭐⭐⭐⭐ Swimwear , cover-ups , resortwear Activewear Boutiques ⭐⭐⭐⭐⭐ Yoga , fitness , athleisure , performance wear Surf Shops ⭐⭐⭐⭐⭐ Swimwear , boardwear , beachwear , accessories Resort Retail Buyers ⭐⭐⭐⭐⭐ Resortwear , swimwear , accessories Hotel Retail Buyers ⭐⭐⭐⭐½ Resortwear , lifestyle merchandise Golf Resort Buyers ⭐⭐⭐⭐½ Activewear , golf apparel , resort apparel Fitness Clubs ⭐⭐⭐⭐½ Activewear , yoga products , fitness apparel Specialty Boutiques ⭐⭐⭐⭐⭐ Emerging brands , niche collections Distributors ⭐⭐⭐⭐ Wholesale fashion distribution The organizer's 2025 retailer report provides an unusually useful look at the actual buyer ecosystem. Buyers included Nordstrom, REI, Backcountry, Neiman Marcus, Sports Basement, Pebble Beach Resorts, Bikini Shoppe, Equinox, Canyon Ranch Resorts, Sun Diego, Tilly's, Jack's Surfboards, Tyler's and Fairmont Hotels. That is exactly the kind of audience I would target for a Collective Shows buyer database. Buyer-side vs seller-side For your sample, prioritize: Retailers , Department Stores , Boutiques , Resort Retailers , Online Retailers , Surf Shops , Fitness Retailers , Specialty Stores Do not fill your first buyer sample with: Beyond Yoga , Fabletics , Billabong , Beach Riot , Brooks Sports , Body Glove , prAna These companies were exhibiting brands, so in this event context they are primarily on the seller side. The official 2026 exhibitor lists confirm many of these brands on the show floor. 2️⃣ Geography, attendee origin Event Location Huntington Beach , California , United States Buyer geography This is primarily a United States retail-buying event, with especially strong West Coast relevance. The organizer calls Collective Shows West its long-running West Coast market and specifically recommends it for businesses rooted on the West Coast. Brands are international, while retailer attendance includes buyers from major U.S. chains, resorts, boutiques and specialty stores. For a 10-record generic buyer sample, I recommend: California 5 , Texas 1 , Florida 1 , New York 1 , Arizona 1 , Nevada 1 For 5 samples: California 3 , New York 1 , Texas 1 Best locations in Apollo California , New York , Texas , Florida , Arizona , Nevada , Colorado , Washington , Oregon Within California: Los Angeles , Huntington Beach , Newport Beach , Costa Mesa , San Diego , San Francisco , Santa Monica , Irvine This is my prospecting recommendation, not an official attendee-state distribution. 3️⃣ Audience Reach I would classify Collective Shows West as: NATIONAL, with international fashion-industry participation Market Rating California 10/10 U.S. West Coast 10/10 United States 9/10 Canada 6/10 Latin America 6/10 Europe 5/10 Australia 6/10 Overall International Buyer Reach 6.5/10 It is not a giant global fair like MAGIC or Première Vision. Its value is its curated buyer quality and order-writing environment. 4️⃣ Best sample BUYER companies + websites These are the types of companies I would prioritize for buyer records. Priority Buyer Company Buyer Type Website ⭐⭐⭐⭐⭐ Nordstrom Department Store nordstrom.com ⭐⭐⭐⭐⭐ Neiman Marcus Luxury Department Store neimanmarcus.com ⭐⭐⭐⭐⭐ REI Outdoor / Active Retailer rei.com ⭐⭐⭐⭐⭐ Backcountry Online Outdoor Retailer backcountry.com ⭐⭐⭐⭐⭐ Tillys Lifestyle / Action Sports Retailer tillys.com ⭐⭐⭐⭐⭐ Sports Basement Active / Outdoor Retailer sportsbasement.com ⭐⭐⭐⭐⭐ Sun Diego Boardshops Surf / Swim Retailer sundiego.com ⭐⭐⭐⭐⭐ Jack's Surfboards Surf / Swim Retailer jackssurfboards.com ⭐⭐⭐⭐½ Pebble Beach Resorts Resort Retail pebblebeach.com ⭐⭐⭐⭐½ Equinox Fitness / Lifestyle equinox.com ⭐⭐⭐⭐½ Canyon Ranch Wellness Resort canyonranch.com ⭐⭐⭐⭐½ Fairmont Hotels & Resorts Resort / Hotel Retail fairmont.com These are not random retail guesses. Collective Shows' own press page says buyers from these organizations attended its Huntington Beach market. Additional evidence from 2026 reporting names Nordstrom, Neiman Marcus, Revolve, Bloomingdale's and MGM Resorts among retailers historically attracted to Collective Shows. ⭐ My best generic 5 buyer companies For a first sample, before seeing your client's website: Nordstrom , Neiman Marcus , REI , Tillys , Sun Diego Boardshops If your client sells luxury swimwear, I would change this to: Neiman Marcus , Nordstrom , Revolve , Resort Retailers , Premium Swim Boutiques If they sell activewear, I would lean toward: REI , Sports Basement , Equinox , Nordstrom , specialty activewear retailers 5️⃣ Best Apollo Job Titles For Collective Shows, purchasing roles matter much more than general fashion titles. Tier 1, strongest buyers Chief Merchandising Officer , Vice President Merchandising , VP Buying , VP Retail , General Merchandise Manager , GMM , Divisional Merchandise Manager , DMM , Merchandise Director , Buying Director , Director of Buying , Head of Buying , Head of Merchandising , Senior Buyer , Buyer , Category Buyer , Category Manager Swim / Active specific buyers Swimwear Buyer , Swim Buyer , Activewear Buyer , Women's Active Buyer , Women's Apparel Buyer , Resortwear Buyer , Beachwear Buyer , Athleisure Buyer , Accessories Buyer , Sportswear Buyer , Outdoor Apparel Buyer Boutique buyers Owner , Founder , Co-Founder , President , Retail Buyer , Boutique Owner , Store Owner , Purchasing Manager , Merchandise Manager Resort / hotel buyers Director of Retail , Retail Director , Retail Buyer , Director of Merchandise , Merchandise Manager , Resort Retail Manager , Retail Operations Manager , Purchasing Director E-commerce buyers Ecommerce Buyer , Online Buyer , Marketplace Buyer , Category Manager , Merchandise Manager , Director Ecommerce Merchandising The organizer's buyer testimonials specifically include an Owner and Senior Category Manager, reinforcing the importance of retail ownership and category-management titles. Best copy-paste title filter Chief Merchandising Officer , Vice President Merchandising , VP Buying , General Merchandise Manager , Divisional Merchandise Manager , Merchandise Director , Buying Director , Director of Buying , Head of Buying , Senior Buyer , Buyer , Category Buyer , Category Manager , Swimwear Buyer , Activewear Buyer , Resortwear Buyer , Sportswear Buyer , Retail Buyer , Merchandise Manager , Owner , Founder 6️⃣ Estimated Attendance This is one place where I recommend being careful. The official public Collective Shows material I found does not publish a reliable audited 2026 total attendee count. What is verifiable: Winter 2026: 123 exhibitors listed. Summer 2026: 150 exhibitors listed. Collective Shows deliberately describes itself as curated, intimate and buyer-focused, so very large third-party attendance claims should be treated cautiously. For your sales proposal, I would not advertise “20,000+ attendees” or “30,000+ attendees.” Those numbers appear on third-party listing/data sites but conflict with the intimate format and official scale. Safer wording: Estimated audience: hundreds to low-thousands of qualified fashion buyers, retailers, brands and industry professionals per edition Official final 2026 attendee count: not publicly disclosed That keeps your claim defensible. 7️⃣ Key Focus Areas + Buyer Engagement Main product categories: swimwear , activewear , athleisure , resortwear , beachwear , contemporary swim , performance activewear , fashion activewear , yoga apparel , running apparel , golf apparel , tennis apparel , dresses , cover-ups , accessories , jewelry , bags , sun protection apparel , kids swimwear , men's swimwear , sustainable fashion , luxury swimwear The July 2026 official exhibitor directory confirms categories including activewear, beachwear, cover-ups, designer/luxury, dresses, resortwear, sun-protection apparel, tennis, men's, kids, running, golf, performance activewear and fashion activewear. Buyer intent is particularly strong The organizer reports: 91% of retailers are sourcing new brands and products 94% plan to attend the Collective Shows West market 73% consider Collective Shows a can't-miss marketplace. The event is explicitly designed around buyers discovering collections, networking with brands and writing wholesale orders for upcoming seasons. Buyer engagement rating: 10/10 For a fashion brand trying to secure wholesale accounts, this is a very high-intent buyer pool. 8️⃣ Apollo Industry Filters For BUYERS ONLY, start with industries from your Apollo list: Retail , Apparel & Fashion , Sporting Goods , Leisure, Travel & Tourism , Hospitality , Health, Wellness & Fitness , Consumer Goods , Wholesale Highest priority Retail , Apparel & Fashion , Sporting Goods However, there is an important trap here. Using Apparel & Fashion alone will bring in many brands and manufacturers, not just retailers. For buyer-only prospecting, combine industry with retail keywords + buying job titles. Apollo Keywords Copy-paste: fashion retail , apparel retail , swimwear retail , activewear retail , athleisure retail , resortwear retail , beachwear retail , sportswear retail , specialty retailer , fashion boutique , swimwear boutique , activewear boutique , resort boutique , surf shop , surf retailer , outdoor retailer , sporting goods retailer , department store , luxury department store , ecommerce fashion , online fashion retailer , women's apparel , women's fashion , contemporary fashion , luxury fashion , fitness apparel , yoga apparel , performance apparel , beach lifestyle , resort retail , hotel retail , golf retail , swim shop , outdoor apparel Product keywords swimwear , swimsuits , bikinis , one piece swimwear , activewear , athleisure , yoga wear , fitness apparel , performance apparel , resortwear , beachwear , cover ups , sportswear , women's apparel , men's swimwear , kids swimwear , sustainable fashion , luxury swimwear , contemporary swimwear , sun protection apparel , golf apparel , tennis apparel , running apparel , accessories Best 10-sample strategy For a generic 10-contact buyer sample, I recommend: California 5 , New York 1 , Texas 1 , Florida 1 , Arizona 1 , Nevada 1 Buyer-company mix: Department Stores 2 , Specialty Fashion Retailers 2 , Surf / Swim Retailers 2 , Active / Outdoor Retailers 2 , Resort / Hotel Retail 1 , Ecommerce Retailer 1 Job-title mix: Buyer 3 , Senior Buyer 1 , Merchandise Director 1 , Category Manager 1 , Head of Buying 1 , Owner / Founder 1 , Retail Director 1 , Purchasing / Merchandise Manager 1 This will look far stronger than giving your client ten swimwear-brand founders who are actually there to sell. Overall Rating for Attendee-Data Sales Area Rating Event Quality 9/10 Fashion Buyer Quality 10/10 Wholesale Buyer Intent 10/10 Swimwear Buyer Quality 10/10 Activewear Buyer Quality 9.5/10 West Coast Strength 10/10 U.S. National Reach 9/10 Global Buyer Reach 6.5/10 Apollo Searchability 9/10 Attendee-Data Sales Potential 9.5/10 Send me the client website Now send me the website/domain of the client who wants to buy the Collective Shows West 2026 attendee data from you. I’ll review their products and tell you exactly best buyer companies , best 5 or 10 sample records , exact location split , Apollo industries , keywords , job titles , retailer types , companies to avoid. For this show especially, a client selling swimwear , activewear , athleisure , resortwear , sportswear , accessories needs a different buyer sample, so reviewing the client's website will make the targeting much sharper.