About this event
About
Detail Information
Event Shoppe Object New York 2026
Winter Dates February 1β3, 2026
Summer Dates August 2β4, 2026
Venue Starrett-Lehigh Building
Address 601 West 26th Street
City New York City
State / Region New York
Country United States
Categories Home & Office , Arts & Crafts , Apparel & Clothing , Fashion & Beauty , Food & Beverages , Miscellaneous
Event Type B2B , Trade Only , Wholesale Buying Show , Retail Sourcing Event
Audience Reach Global , very strong United States buyer base
Summer Exhibitors 900+
Winter Exhibitors 850+
The Summer edition attracted attendees from 42 countries across six continents. The February edition drew visitors from all 50 U.S. states and 65+ countries.
1οΈβ£ Who Attends, BUYERS / ATTENDEES
This event is excellent for reaching actual wholesale buyers.
The organizer defines its trade audience as:
Retail Buyers , Shop Owners , Retailers , Merchants , Interior Designers , Hospitality Buyers , Merchandisers , Trend Forecasters , Museum Store Buyers , Gift Shop Buyers , Department Store Buyers , Lifestyle Store Buyers , Home DΓ©cor Buyers
Shoppe Object specifically says its retail and trade registration is intended for people working at organizations doing direct buying on the show floor.
π₯ Best buyer groups
Independent Retailers , Home DΓ©cor Stores , Gift Stores , Lifestyle Boutiques , Department Stores , Museum Stores , Concept Stores , Furniture Stores , Design Stores , Hotel Retail Buyers , Specialty Retail Chains , Online Retailers
These buyers source:
Home DΓ©cor , Tableware , Kitchenware , Gifts , Stationery , Books , Jewelry , Fashion Accessories , Fragrance , Candles , Wellness Products , Beauty Products , Gourmet Food , Children's Products , Artisan Products , Furniture , Textiles
The current marketplace categories include House , Table , Kitchen , Pantry , Outdoor , Library , Stationery , Accessory , Apothecary , Jewelry , Fashion , Kids.
2οΈβ£ Geographic Origin
Event location
New York City , New York , United States
Audience reach
GLOBAL π
But for buyer-data work, I would classify it:
Global event , U.S.-dominated buyer audience
February 2026 attracted visitors from all 50 states and 65+ countries. Summer 2026 attracted attendees from 42 countries and six continents.
Best Apollo geography
New York , California , Massachusetts , Washington , Illinois , Texas , Florida , New Jersey , Pennsylvania , United States , Canada , United Kingdom
For 10 samples
I recommend:
New York 4 , California 2 , Massachusetts 1 , Washington 1 , Canada 1 , United Kingdom 1
This is my recommended prospecting mix, not an official attendee percentage.
The East Coast is particularly important. The organizer reported it remained its largest buyer region in 2025, while West Coast, Southern and international attendance were also growing.
3οΈβ£ Attendance / Footfall
The organizer has not published a precise physical attendee number for either New York 2026 edition.
What is confirmed:
August 2026 achieved the highest attendance in Shoppe Object history , traffic grew almost 10% year over year , 900+ exhibitors , attendees from 42 countries , six continents.
February also showed an increase in buyer traffic, with visitors from all 50 states and 65+ countries.
Earlier editions were already described as attracting thousands of buyers, so I would describe the 2026 physical audience to clients as:
Several thousand qualified trade attendees
I would not claim an exact 2026 footfall unless the organizer publishes one.
SHOPPE ONLINE reach
The digital platform is much larger, with the organizer advertising access to 20,000+ vetted North American buyers.
That makes SHOPPE ON / Shoppe Online especially interesting for a database campaign.
4οΈβ£ Verified Buyer Companies, BUYERS ONLY
These are particularly useful because the organizer actually identified them as buyer organizations at the February 2026 show, rather than generic companies I selected from the retail industry.
Buyer Company Buyer Type Website
Bloomingdale's Department Store , Home , Gift , Fashion bloomingdales.com
Crate & Barrel Home Furnishing , Home DΓ©cor Retail crateandbarrel.com
Uncommon Goods Gift , Lifestyle , E-commerce Retail uncommongoods.com
abc carpet & home Home DΓ©cor , Furniture , Lifestyle Retail abchome.com
McNally Jackson Books , Gifts , Lifestyle Retail mcnallyjackson.com
C.O. Bigelow Beauty , Apothecary , Wellness Retail bigelowchemists.com
John Derian Home DΓ©cor , Design Retail johnderian.com
Big Night Tabletop , Food , Home Retail bignightbk.com
Clic Art , Home , Fashion , Lifestyle Retail clic.com
SFMOMA Museum Store Museum Retail , Design , Gift museumstore.sfmoma.org
The August 2026 organizer report also directly quoted buyers from abc carpet & home and Big Night, confirming continued buyer-side participation.
β Strongest buyer types
Department Stores , Specialty Retailers , Home DΓ©cor Stores , Gift Stores , Museum Stores , Concept Stores , Lifestyle Stores , Independent Boutiques , Furniture Retailers , E-commerce Retailers
5οΈβ£ Best Apollo Industries
From your Apollo industry list, use:
Highest priority
Retail , Consumer Goods , Wholesale , Design , Furniture
Strong secondary
Arts & Crafts , Apparel & Fashion , Cosmetics , Luxury Goods & Jewelry , Hospitality
Additional depending on client
Food & Beverages , Import & Export , Publishing , Online Media
Best compact Apollo filter
Retail , Consumer Goods , Wholesale , Design , Furniture , Arts & Crafts
If the client sells beauty:
Retail , Consumer Goods , Cosmetics , Wholesale
If the client sells home products:
Retail , Consumer Goods , Furniture , Wholesale , Design
6οΈβ£ Best Apollo Keywords
Copy-paste:
home decor , home dΓ©cor , home accessories , gift shop , gifts , gift retail , lifestyle retail , lifestyle store , concept store , specialty retail , independent retailer , boutique , home furnishings , home goods , tabletop , tableware , kitchenware , housewares , stationery , jewelry , fashion accessories , candles , fragrance , apothecary , beauty , wellness , artisan products , handmade products , museum store , design store , furniture , textiles , gourmet food , wholesale retail
7οΈβ£ Best Job Titles
For Shoppe Object, buyer and merchandising titles are far more important than generic marketing titles.
π₯ Best buying titles
Buyer , Senior Buyer , Retail Buyer , Merchandise Buyer , Home Buyer , Gift Buyer , Tabletop Buyer , Accessories Buyer , Furniture Buyer , Category Buyer , Purchasing Manager , Purchasing Director , Procurement Manager
Merchandising
Chief Merchandising Officer , VP Merchandising , Vice President Merchandising , Director of Merchandising , Head of Merchandising , Merchandising Manager , General Merchandise Manager , Category Manager
Store owners
Owner , Store Owner , Founder , Co-Founder , CEO , President , Managing Director
Design , hospitality
Interior Designer , Principal Interior Designer , Design Director , Interior Design Director , Hospitality Buyer , Procurement Director , FF&E Director , FF&E Manager
β Best compact Apollo title filter
Buyer , Senior Buyer , Retail Buyer , Merchandise Buyer , Home Buyer , Gift Buyer , Tabletop Buyer , Category Manager , Purchasing Manager , Director of Merchandising , VP Merchandising , General Merchandise Manager , Owner , Store Owner , Founder , Co-Founder , CEO
8οΈβ£ Key Buyer Focus Areas
The buying floor is concentrated around:
New Product Discovery , Wholesale Ordering , Retail Assortment Planning , Home DΓ©cor , Giftware , Tabletop , Kitchenware , Artisan Products , Stationery , Jewelry , Accessories , Beauty , Wellness , Gourmet , Fragrance , Sustainable Products , Independent Brands , International Design
August 2026 buyers specifically described the show as valuable for discovering emerging makers , finding new products , meeting vendors , refreshing product assortments.
Shoppe Online extends that process digitally by allowing vetted buyers to favorite products , schedule brand appointments , place wholesale orders , reorder products.
π― Best Apollo Setup
Location: New York , California , Massachusetts , Washington , Illinois , Texas , Florida , New Jersey , United States , Canada
Industry: Retail , Consumer Goods , Wholesale , Design , Furniture , Arts & Crafts
Keywords: home decor , gifts , gift shop , lifestyle retail , concept store , specialty retail , independent retailer , home furnishings , home goods , tabletop , kitchenware , stationery , museum store , design store , boutique
Titles: Buyer , Senior Buyer , Retail Buyer , Merchandise Buyer , Home Buyer , Gift Buyer , Tabletop Buyer , Category Manager , Purchasing Manager , Director of Merchandising , VP Merchandising , General Merchandise Manager , Store Owner , Owner , Founder , CEO
Buyer-list suitability: 9.6/10
This is one of the cleaner events for retail buyer targeting because Shoppe Object is trade-only, actively vets buyers, and the organizer explicitly separates people doing direct buying from general industry guests.
Send me your client's website. I can then narrow this to the best buyer companies , exact 5 sample locations , Apollo industries , keywords , titles , companies to keep , companies to remove specifically for that client's products.