UNLEASH America 2026

About Detail Information Event Name UNLEASH America 2026 Dates March 17–19, 2026 Venue Caesars Forum Address 3911 S Koval Lane, Las Vegas, Nevada 89109 City Las Vegas State / Region Nevada Country United States Event Type B2B Conference, Expo, Executive Summit, HR Technology Marketplace Primary Category from your list Business Services Secondary Categories IT & Technology, Education & Training Core Sector Human Resources, WorkTech, Talent Management, Future of Work Audience Reach Global Estimated Attendance 5,000+ Main Audience CHROs, CPOs, HR executives, Talent leaders, HRIT leaders, Learning leaders, Workforce Transformation leaders UNLEASH describes its wider community as enterprise decision-makers responsible for workforce transformation, AI adoption, talent, learning, employee experience and organizational change. Its America event has historically been positioned at a scale of 5,000+ leaders, reaching organizations affecting tens of millions of employees. 1️⃣ Who attends, BUYERS / ATTENDEES For attendee-list prospecting, this event is very strong because HR technology purchasing is usually concentrated within clearly identifiable corporate functions. Buyer segment Buyer quality What they typically buy Large enterprises, Fortune 500 ⭐⭐⭐⭐⭐ HRIS, AI, talent platforms, learning systems, employee experience, analytics Corporate HR departments ⭐⭐⭐⭐⭐ HR software, recruitment platforms, benefits, engagement solutions Talent Acquisition teams ⭐⭐⭐⭐⭐ ATS, recruitment technology, sourcing, assessment, recruitment marketing Learning & Development teams ⭐⭐⭐⭐⭐ LMS, skills intelligence, coaching, training platforms People Analytics teams ⭐⭐⭐⭐⭐ Workforce analytics, AI, planning, data platforms HRIT teams ⭐⭐⭐⭐⭐ HCM, integrations, automation, employee platforms Total Rewards teams ⭐⭐⭐⭐½ Benefits, compensation technology, recognition Workforce Transformation teams ⭐⭐⭐⭐⭐ AI, automation, skills, workforce planning HR technology companies ⭐⭐ as buyer sample Many are exhibitors, sellers HR consultants ⭐⭐⭐ Mixed buyer and service-provider profile A key distinction for your samples is therefore corporate employer-side HR leaders first, HR software exhibitors second. UNLEASH itself describes its Expo as a marketplace where senior decision-makers evaluate solutions, accelerate deals and form partnerships. 2️⃣ Geography, attendee origin The physical event was in Las Vegas, Nevada, United States, but this is not a Las Vegas-local HR show. It attracts senior HR leaders from multinational employers and an international WorkTech ecosystem. UNLEASH describes its events as bringing together global enterprise leaders, and its America programming included senior executives from some of the world's largest brands. For a generic 10-contact sample, before seeing your client's website, I would use: Location Suggested sample count United States 7 Canada 1 United Kingdom 1 Germany 1 For only 5 samples, I recommend: United States , United States , United States , Canada , United Kingdom This is a recommended prospecting distribution, not an official event geographic percentage. Once you give me the client website, I may change these locations based on what the client sells. 3️⃣ Audience reach GLOBAL, with a very strong North American core 🌎 My rating: United States relevance: 10/10 North America relevance: 10/10 International relevance: 8.5/10 Buyer decision-maker quality: 9.5/10 The 2026 program included CHROs and senior HR leaders from The Coca-Cola Company, MetLife, Adobe, Visa, Takeda, New York Life, 7-Eleven, Phillips 66, On and Kyndryl. 4️⃣ Best sample BUYER companies + websites These are the companies I would prioritize for an employer-side buyer sample, rather than filling the sample with HR-tech exhibitors. Priority Buyer Company Website Main buyer potential ⭐⭐⭐⭐⭐ The Coca-Cola Company www.coca-colacompany.com HR transformation, talent, AI, workforce technology ⭐⭐⭐⭐⭐ MetLife www.metlife.com HR technology, employee experience, workforce transformation ⭐⭐⭐⭐⭐ Adobe www.adobe.com HR technology, talent, learning, AI ⭐⭐⭐⭐⭐ Visa www.visa.com Talent technology, HRIS, workforce analytics ⭐⭐⭐⭐⭐ Takeda www.takeda.com Global talent, HR transformation, recruitment ⭐⭐⭐⭐⭐ New York Life www.newyorklife.com Talent acquisition, HR technology, learning ⭐⭐⭐⭐⭐ 7-Eleven www.7-eleven.com High-volume hiring, workforce management, employee experience ⭐⭐⭐⭐⭐ Phillips 66 www.phillips66.com Talent management, workforce planning, learning ⭐⭐⭐⭐⭐ DTE Energy www.dteenergy.com Talent, learning, organizational effectiveness ⭐⭐⭐⭐⭐ Toshiba America www.toshiba.com HRIS, analytics, talent management, transformation ⭐⭐⭐⭐⭐ On www.on.com Global talent, employee experience, workforce planning ⭐⭐⭐⭐⭐ Kyndryl www.kyndryl.com Skills, learning, AI workforce transformation For example, UNLEASH's 2026 coverage specifically confirms participation from Coca-Cola, MetLife, Adobe, Visa, Takeda, New York Life, 7-Eleven and Phillips 66. DTE Energy's Chief Learning and Talent Officer was also part of the event ecosystem, with responsibility spanning talent acquisition, onboarding, performance management, learning, engagement and organizational effectiveness. Best 5 companies for a first generic sample The Coca-Cola Company , MetLife , Adobe , Visa , New York Life Those five give you a clean employer-side sample without making the database look like a list of HR-software vendors. 5️⃣ Best Apollo Job Titles For this event, I recommend: Chief Human Resources Officer , CHRO , Chief People Officer , CPO , Chief Talent Officer , Chief Learning Officer , Chief Learning and Talent Officer , EVP Human Resources , SVP Human Resources , VP Human Resources , VP People , VP Talent Acquisition , VP Talent Management , VP Learning and Development , Head of Human Resources , Head of People , Head of Talent Acquisition , Head of Talent Management , Head of Learning and Development , Head of People Analytics , Head of HR Technology , Head of HRIS , Head of Workforce Transformation , Head of Employee Experience , Head of Organizational Development , Director Human Resources , Director Talent Acquisition , Director Talent Management , Director Learning and Development , Director People Analytics , Director HR Technology , Director HRIS , Director Workforce Planning , Director Employee Experience , Director Total Rewards , Director Organizational Development Highest-value titles For a 5 to 10 record sample, prioritize: Chief Human Resources Officer , Chief People Officer , VP Human Resources , VP Talent Acquisition , VP Talent Management , Head of HR Technology , Head of People Analytics , Head of Learning and Development , Director HR Technology , Director Talent Acquisition Avoid filling your sample with: HR Coordinator , HR Assistant , Recruiter , Talent Sourcer , HR Administrator , Intern They may attend, but they do not show the buyer quality your client wants to see. 6️⃣ Estimated attendance For database positioning, use approximately: 5,000+ attendees UNLEASH has publicly described its America gathering at a scale of over 5,000 leaders across a three-day experience. The 2026 edition itself featured hundreds of speakers and a substantial WorkTech expo. I would therefore describe it to your client as: Estimated total event audience: 5,000+ HR, talent, people, technology and business professionals I would not claim a more precise 2026 final footfall unless UNLEASH publishes an audited post-event total. 7️⃣ Key focus areas, buyer engagement The strongest commercial themes at UNLEASH America 2026 were AI in HR, agentic AI, workforce redesign, HR transformation, talent acquisition, talent management, skills intelligence, learning and development, employee experience, people analytics, HR technology, HRIS, workforce planning, organizational design, leadership, productivity, performance management, recruitment technology, global workforce management. UNLEASH's post-event analysis confirms that AI and HR reinvention were central themes across summits, CHRO panels, breakouts and keynotes. This makes the event particularly attractive for companies selling: HR software , recruitment technology , AI platforms , workforce analytics , HR consulting , employee engagement solutions , learning technology , corporate training , payroll technology , benefits technology , workforce management software , assessment platforms , background screening , global employment solutions , HR outsourcing , talent intelligence , skills intelligence , employee communications , performance management software 8️⃣ Apollo Industry filters Because attendees come from employers across practically every sector, company industry filtering should depend heavily on your client's product. For a broad enterprise buyer search, use Apollo industries such as: Financial Services , Banking , Insurance , Information Technology & Services , Computer Software , Retail , Consumer Goods , Food & Beverages , Pharmaceuticals , Biotechnology , Hospital & Health Care , Automotive , Oil & Energy , Utilities , Telecommunications , Hospitality , Leisure, Travel & Tourism , Airlines/Aviation , Logistics & Supply Chain , Manufacturing-style sectors through Machinery , Electrical/Electronic Manufacturing , Consumer Electronics For HR solution providers specifically targeting HR departments across large organizations, employee count and job title filters are often more valuable than restricting the company industry too tightly. Apollo Keywords human resources , HR technology , HR transformation , people strategy , talent management , talent acquisition , recruitment , recruiting , workforce transformation , workforce planning , employee experience , employee engagement , people analytics , HR analytics , human capital management , HCM , HRIS , learning and development , L&D , skills intelligence , talent intelligence , workforce analytics , employee benefits , total rewards , performance management , organizational development , organizational effectiveness , future of work , AI in HR , artificial intelligence , workforce AI , employee communications , leadership development , succession planning , internal mobility , career development , global workforce , payroll , workforce management Overall event rating for attendee-data sales Area Rating Event relevance 9.5/10 Buyer quality 9.5/10 C-level access 10/10 HR decision-maker concentration 10/10 Global audience 9/10 Apollo searchability 10/10 Attendee-list sales potential 9.5/10 Next, send me the client website Please send me the website/domain of the client buying the UNLEASH America attendee data from you. Once I review the client's product, I can narrow this down to the exact best buyer type , best 5 or 10 companies , exact country count , Apollo industries , keywords , job titles , company size , buyer departments , companies to avoid. That step can change the sample significantly. For example, a payroll company, recruitment platform, employee-benefits provider and corporate-training company should not receive the same UNLEASH buyer sample.